Author: Ben Sefton

Hand typing on keyboard with generative AI transforming input into colorful digital marketing copy, showcasing the creative flow from prompt to content.

Industry Applications

Generative AI in Marketing Copywriting: A Complete Guide for 2025

25 April 2025

Abstract visualisation of a neural network with colorful data pathways and nodes on a dark digital background, symbolising AI data processing.

Machine Learning

Neural Networks: How Computers Learn to See and Listen

21 April 2025

Man using smartphone on sofa with AI technology icons overlaid, representing deep learning applications in everyday life.

Machine Learning

Deep Learning in Daily Life: 5 AI Technologies You Use Without Realising

19 April 2025

Abstract digital image representing Artificial Intelligence and Machine Learning using colourful geometric shapes and contrasting visual elements.

Artificial Intelligence

Artificial Intelligence vs Machine Learning: What Business Leaders Need to Know

17 April 2025

Humanoid AI robot in a high-tech lab, showing exposed circuitry with a glowing neural network design on its head.

AI Future and Innovations

What Makes AI Tick: The Key Characteristics of Artificial Intelligence

27 March 2025

Marketing professionals collaborate on a design-thinking process, using AI in marketing to optimise strategies with holographic data insights.

Industry Applications

Harnessing the Power of AI in Marketing: Strategies for Success

28 February 2025

A digitally enhanced image of a businessman with a transparent head filled with interconnected glowing nodes and neural networks, symbolising Artificial Intelligence in Business. The background features blurred silhouettes of professionals engaged in conversation, representing the integration of AI in corporate environments and its role in business innovation.

Industry Applications

Top 10 Ways Artificial Intelligence in Companies Is Revolutionising Business

25 February 2025

Group of employees talking in boardroom about AI Leadership and Strategy.

AI Leadership and Strategy

AI Leadership & Strategy: Shaping the Future of Enterprise

21 February 2025

A futuristic yet warm and inviting nonprofit office, where AI-powered tools are seamlessly integrated into daily operations.

Insights and Case Studies

The Ultimate Guide to AI for Charities

12 February 2025

AI generated image of a hacker with an evil look on his face. He is wearing a hoodie stood in front of numerous computer screens

Ethical AI and Governance

How Cyber Criminals Are Using AI to Target UK Businesses

27 January 2025